With competition around every corner in the optometry field, getting patients’ attention may be very difficult because other practices are attracting the same patients you
Face it – email is not going anywhere anytime soon. Don’t believe me? According to McKinsey Consulting Group, email is 40 times more effective than
Are you thinking of adding Facebook advertising to your current strategy? Social advertising on platforms such as Facebook is a great way to generate an
Social media is one of the most helpful online tools to attract new patients and grow your practice. About 2.7 billion people use social media
Whether you are managing a small optometric practice or running a sizable multi-disciplinary clinic with multiple locations, you can’t deny the importance of local search
All Healthcare professionals realize the importance of online reviews. These reviews, generally posted by strangers, can give your practice’s online reputation a considerable lift, or
It’s easy to understand the importance of having an engaging website and generating consistent traffic. However, convincing people to come to your site is only
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